Expanded Realities: Methodological Guide For Non-Fiction Transmedia Projects

Abstract

This research project proposed the design of a methodological guide to make nonfiction transmedia and multiscreen audiovisuals, a document that guides the process of creation,
navigation and interaction of projects in media ecosystems. The methodology used in the research
project is qualitative based on an action-research design. In the observing phase, a documentary
review was carried out in other guides and academic documents, likewise, a diagnosis of
transmedia production in the country was made until the year 2020. In the thinking phase, in-depth
interviews were conducted with filmmakers of the transmedia projects and two qualitative analysis
matrices were established to determine the characteristics that the guide should have. Finally, in the
acting phase, we proceeded with the design of the non-fiction transmedia architecture. The results
obtained allowed the construction of a guide in which aspects such as narrative, audiences,
experiences, platforms, dissemination and planning are considered. This guide also contains a
design template through which people can fill out the different fields according to the characteristics
of each project, thus being an input for the methodological proposal proposed for the creation of
expanded projects.