Análisis estratégico de estructuras y procesos de pymes familiares para el logro de resiliencia postpandemia.

LINDA GARCIA RODRIGUEZ; DARIO FUENTES GUEVARA; ERIK TAPIA MEJIA

doi:10.33571/teuken.v15n24a2

Authors

LINDA GARCIA RODRIGUEZ Tecnológico Nacional de México/I.T Los Mochis https://orcid.org/0000-0001-6049-1153
DARIO FUENTES GUEVARA Tecnológico Nacional de México/I.T Los Mochis https://orcid.org/0000-0002-0069-3359
ERIK TAPIA MEJIA Colegio de Postgraduados Campus Puebla https://orcid.org/0000-0002-1238-1168

DOI:

https://doi.org/10.33571/teuken.v15n24a2

Keywords:

strategic analysis; family SMESs; structure; processes; resilience.

Abstract

The difficult post-pandemic challenges that family businesses face refers to working, assisting, and helping to establish strategies that allow economies to overcome. The purpose of this study was the strategic analysis of the structures and processes of family cleaning service companies in Los Mochis, Sinaloa. Through a quantitative methodology with a descriptive scope. The results allow to relate aspects that lead to the introduction of a new model to understand the reality of the company, which allows it to anticipate future behaviors by carrying out actions in which its possible consequences are understood and, above all, to understand a problematic situation in which its variables and origin are found, making resilience essential as the ability to recover from constant changes, preparing to rebuild.

Keywords: strategic analysis; family SMESs; structure; processes; resilience.

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Author Biographies

LINDA GARCIA RODRIGUEZ, Tecnológico Nacional de México/I.T Los Mochis

PhD in Strategic Planning and Technology Management (UPAEP, Mexico) and in Business Administration and Management (UPC, Barcelona), Master's degree in Industrial Engineering, Industrial Engineer, specializes in studies on family-owned SMEs, change, and social development. Has carried out international and national stays at various universities. Member of the National Researchers System (SIN). Responsible for the Academic Body in Formation: "Strategic Planning for Organizational Competitiveness". Collaborates with the University of Barcelona / Polytechnic University of Catalonia. Author of various scientific research papers in indexed and peer-reviewed national and international journals, as well as book chapters. Responsible for Research Projects on business competitiveness according to society's needs under its three pillars: economic, social, and environmental.

DARIO FUENTES GUEVARA, Tecnológico Nacional de México/I.T Los Mochis

PhD in Strategic Planning and Technology Management (UPAEP, Mexico) and in Business Administration and Management (UPC, Barcelona), Master's degree in Industrial Engineering, specializes in studies on strategies in organizations, innovation, and social development. Has carried out international and national stays at various universities. Member of the National Researchers System (SNI). Member of the Academic Body in Formation: "Strategic Planning for Organizational Competitiveness". Collaborates with the University of Barcelona / Polytechnic University of Catalonia. Author of various scientific research papers in indexed and peer-reviewed national and international journals, as well as book chapters. Responsible for Research Projects on planning, strategy, and innovation.

ERIK TAPIA MEJIA, Colegio de Postgraduados Campus Puebla

Erik Tapia-Mejía es Doctor en Desarrollo Regional, Maestro en Administración de pymes, Posdoctorante CONAHCYT, y miembro activo del grupo de investigación Estrategias de Reproducción social del Colegio de Postgraduados Campus Puebla.

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